What Rich Media Advertisers Can Learn From Search Engines

Paid search is expected to outpace display advertising by 2010, according to Jupiter Research. The lead analyst on the report says, 'While immediate sales is the top goal for a majority of the marketers who use paid search, the benefits of paid search in branding and purchase decision or research processes will become more evident as well.'

RSS (or really simple syndication)... feeds have become the standard for syndicating content across the Internet. They power MyYahoo!, personalize Google homepages, and are the way many Web users are able to keep up with the myriad sites they regularly frequent.